Product Overview
As the sole designer on Squarespace Analytics, I led the end-to-end design of a robust analytics experience that empowers users to better understand their site performance. From traffic sources and audience insights to revenue growth and sales funnels, I was responsible for designing a system that delivers clear, actionable data in a user-friendly way.

The product currently includes 10 specialized analytics pages, each with customizable date ranges to support deep data exploration. This screenshot features the Sales Overview page, part of our Advanced Commerce plan—a key tool for merchants tracking revenue and sales performance over time.

Year: 2016-2017
Role: Senior Product Designer
Team: Product Manager: Inga Chen. Software Engineers: Ryan Berlew, Paul Pak, Matt Turkel, Jason Fager, Alican Mutus, Josh Devasagayaraj